2010, the Swiss watch industry will usher in the recovery

Independent Swiss watch manufacturer Girard-Perregaux (Girard-Perregaux) and Parmigiani (Parmigiani Fleurier) Tuesday told Reuters that the rich are likely to again this year, spending a huge sum to buy an expensive watch, thus promoting high-end watches in Switzerland sales.

Mark Lu, CEO of Girard Perregaux Faso (Luigi Macaluso), said in an interview expected to Girard-Perregaux watch this year’s sales will grow by 5%, the company’s 2009 sales declined slightly. Girard-Perregaux watches sell for up to 65 million Swiss francs (62.98 million).

Mark Lu Faso in Geneva, attending the International Watch Salon (SIHH), said: “China and Asia are driving demand for watches.” He said that many Chinese people go to Japan, Europe and the United States will travel to buy watches.

Watch industry seems to be from 20 years of the most serious decline in the gradual recovery due to the buyer after several months of spending restraint after the re-luxury one.

Earlier this week, the Swiss luxury goods group Richemont (Richemont) published results revealed that the Group’s sales during the Christmas performance of better than expected.

Wall Street executives have high dividends may also return to the Swiss watchmaking industry in the coming months to provide additional help, because they watch industry was on hand again, plenty of traditional customers.

Parmigiani christian Barbier, sales director, said in an interview: “I think we have already touched the lowest point. Clients are gradually accustomed to a more difficult environment to work … … it was time to start living again.”

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Swiss watch industry is actively adjust business strategies to meet the economic recovery

Second half of 2009, the global economic crisis signs of bottoming out, and with the Christmas sales season draws near, the Swiss watch industry is actively adjust business strategy in preparation for the economic recovery and the resulting new market situation.

the Swiss watch giant swatch group, said retailers selling season has begun preparations for production orders are expected in the second half, part of the Swiss watch brand sales rebound may occur.

Since October 2008 since the Swiss watch exports of products of foreign trade showed decreased month by month trend; in June of this year, up 32% year on year decline; in July, however, the Swiss watch exports decline began to slow down, a decline of narrow to 26%; projected full-year 2009, a decline of about 15% -20% for.

President of the Swiss watch industry federation said jean-daniel pasche to the end of the year, the Swiss watch export volume is expected to significantly improved. At present, the Swiss watch some of the major markets have begun to rebound, in which the performance of markets in Asia and the Middle East, particularly encouraging.

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